There are many exhibition design and build methods available and at the disposal of organisations looking for the best advertising impact at a trade show. With all the options available it may be slightly overwhelming on what to choose and why. Within this article, there are 7 reasons why modular exhibition stands are a top choice. Read below to find out how this option may be a viable solution for your marketing and advertising needs.
One of the key elements that set modular exhibition stands apart from other custom-built booths is the fact that they are much more affordable. Modular exhibition booths are not as cost effective as a pop-up or banner based stand however they are more in the middle ground of affordability compared to stands that are completely custom without losing quality or advertising impact.
If your organisation is planning on visiting and showcasing your brand at several different trade shows then modular designs can be a great option. This allows you to avoid having to pay for a new custom-designed booth for every show. This is a key strategy for smaller organisations that are looking for maximum marketing results while using a smaller budget.
Gaining the most engagement and results from trades how marketing will be directly impacted by the look and professionalism of your exhibition booth. Having a professional look will help with generating more attention and gaining more interest from attendees as they browse the event.
A great feature of modular based exhibition designs is that they are built in multiple sections. They can easily be added too or changed depending on such things as the amount of floor space you are allocated. Also, you can customise your exhibit and change it easily with the different parts available and changing graphics and technology can give your stand a new look and feel at each trade show.
When you use modular exhibition design and build an appropriate booth you will find that they are easier to transport, to install and also to change the specifications of it. You can actually lower costs associated with setting the up your booth and transporting it from venue to venue when using the modular based design.
In the year 2018 people are becoming more and more aware of environmentalism and re-using products and showcasing a green credential can give you added credibility. Being able to re-use your exhibition stand is a great idea and it can also be manufactured from recycled materials. You can make less of an environmental footprint by choosing the modular design options.
Modular exhibition stands continue to be a favourite among businesses because they have a much lower risk in terms of reward and the associated expenses. A modular booth can offer you a more aesthetically pleasing appearance rather than using pop-up stands and they are easily more cost-effective than customised stands and booths.
Modular exhibits work well
Choosing to attend a trade show is a great way to display your organisation and the branding it stands behind. When needing to draw attention a modular exhibition stand can be a great method and it is cost effective too.